Articles for Entrepreneurs
Write your 30 Second Commercial Exercise

1 Describe What You Do

Suzanne	YOU
What I do:	What you do:
Help clients
Plan
Brainstorm
Write a marketing plan
Set goals
Work on strengths
Work on confidence
Open doors to new possibilities
Create an action plan for success

 

2 Describe Your Target Clients

Suzanne	YOU
My Target Client:	Your Target Client:
Entrepreneurs/Business Owners
Financial Advisors
CPA’s, Architects

 

3 Create Your Hook
The Hook: The goal is to be memorable!

Suzanne	YOU
My Hook:	Your Hook:
I help business owners maximize their income through sales and marketing strategies.	I help
I am a female business coach who works well with male clients or female business owners who are risk takers.	I am

 

4 List the RESULTS your Clients Typically Achieve

Suzanne	YOU
My Clients Achieve:	Your Clients Achieve:
Vision Creating a vision for their business
Planning Identifying goals and objectives by creating a Marketing plan that works for them
Brand Developing a brand for their business that attracts their ideal client and improves their bottom line
Revenue and Profit Streamlining the business to greatly improve revenue and profitability
Time Freeing up time so that the business owner can enjoy a more carefree lifestyle

 

5 Create Your 30 Second Commercial

ACTION ITEM:
Develop your 30 second commercial so that it is MEMORABLE and appeals to your target client. Compose your commercial so that you address what you provide your client in terms of BENEFIT. What PAIN do you solve for them? What makes you different?

You

I consider myself to be:

 

6 Don’t Forget “The Close”

Ask the person you are having a conversation with if they know anyone needing someone with your skills/business type.

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© Copyright 2006-2007- Suzanne Muusers - All Rights Reserved

About the author

Suzanne Muusers is a Business Coach and Business Expert based in Scottsdale, Arizona. She has owned or managed a business every year for the past 25 years. She is a credentialed member of the International Coach Federation and works exclusively with entrepreneurs and financial advisors who want to leave behind their lives as business workers to become business owners earning six figures and above annually. Download her Free Report “Top 5 Business Mistakes Entrepreneurs Should Avoid” at http://www.prosperitycoaching.biz

 

Copyright© 2004-2007, Suzanne Muusers | All Rights Reserved|

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Prosperity Coaching LLC, Business Coaching for Entrepreneurs

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