Articles for Entrepreneurs
Drive Traffic to Your Site with Links

One of the top strategies entrepreneurs can utilize to improve website ranking is to drive traffic to your site with links from other sites. That is to say, incoming links. There are companies who will do this for you for a fee, or you can do it yourself. It’s just a matter of asking!

Download the Google Toolbar

Before you start, go to google and type "download goggle toolbar". Follow the directions. You will utilize the pagerank of the toolbar to determine if a site is a good link partner for you.

There are many strategies you can implement to acquire more links:

1 Go to your competitors’ sites and analyze where their outbound links are going. You can find a “Links” page on many sites. More than likely you can request an inbound link to your site from other sites in exchange for an outbound link to their site.

2 Go to http://www.wholinkstome.com and enter your competitor’s domain name. This site will tell you how many links are going to your competitor and where they are coming from. Investigate each site to determine if it’s worth it to obtain a link from them.

3 Perform a search on Google for sites that can link to you. Type into the search bar “add link yourkeyword”. For example, if you have an interior design business, type in “add link interior design”. Many sites will have an “Add link” button. In certain situations you may have to pay a nominal fee to add your link. You should determine if it’s worth it. The best way to figure this out is to check the page rank of the site. If it is 3 or above and directly related to your industry, it could be worth it.

4 Create a free add on http://www.craigslist.org. Make sure to use your industry’s key words in your ad and list your full domain name using the http portion of the name. For example, my site would be listed as http://www.prosperitycoaching.biz. This will create a hyperlink in your ad. Even if no one contacts you from the ad, you are creating a link from a high ranking website that will help your ranking. For best results you should create an ad like this at least twice monthly.

5 Get your site added to Google Maps. Go to http://maps.google.com and click on “Business Owners: Add/Edit Your Business”. Your site will show up on “local business results” with a map to your physical location and a link to your site.

6 Blog entries: sign each blog entry whether on your site or on others with your domain name including the entire http portion.

7 Article writing: every article you write whether you post it in cyberspace or on your own site should include your domain name in the byline.

Tips

• For best results, links should be from sites that are related to your industry, although links from unrelated sites can help also.

• If your domain name contains the word “design”, links from other sites with the word “design” will be most beneficial.

• It’s worth it to pay to add your link if the site is directly related to your industry and your target clients visit the site frequently.

• One note of caution, make sure your site is ready for links. Provide plenty of key word rich content for your visitors.

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© Copyright 2006-2007- Suzanne Muusers - All Rights Reserved

About the author

Suzanne Muusers is a Business Coach and Business Expert based in Scottsdale, Arizona. She has owned or managed a business every year for the past 25 years. She is a credentialed member of the International Coach Federation and works exclusively with entrepreneurs and financial advisors who want to leave behind their lives as business workers to become business owners earning six figures and above annually. Download her Free Report “Top 5 Business Mistakes Entrepreneurs Should Avoid” at http://www.prosperitycoaching.biz

 

Copyright© 2004-2007, Suzanne Muusers | All Rights Reserved|

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